Strategic design: Having fun with brand identity

Watched the movie “The Greatest Movie Ever Sold” - TGMES - (The official title is “POM wonderful Presents: The Greatest Movie Ever Sold”) and answered a few questions. Q1: Do you think the movie provides insight or detail into what drives product placement in entertainment? If so, what have you learned from that? If not, how would you change... Continue Reading →


Strategic design: Getting acquainted with the work process

Briefly about a strategic design process. I have yet to learn/understand all about them, so I have only listed loads of stuff I think is relevant - making a list I can come back to. Conduct research Researching the clients needs and perceptions by interviewing the client (key people) Examining the clients history (initial, status quo, future way points) Products... Continue Reading →

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