Strategic design: A Knack for Names

New lesson; create a name for an ice cream. The ice cream has a range of different flavors, but the unique aspect it should communicate is the fact that it is the coldest ice cream in existence. Now come up with five name options for this product (you should not spend more than a few minutes on each name) using inspiration from:

  1. Latin
    Glacier (from the latin word Glacies (ice))
  2. Colours
    SteelBlue (from the HTML color range)
  3. Metaphors
    HellFreeze (to hell freezes over!)
  4. Science
    TongueStuck (tongue freezes to frozen metal – interesting science)
  5. Myths
    New Ice Age (we’re heading for a new ice age apparently – a typical myth)

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