Several ideas were explored. At the end, I avoided a display that would be too complex to assemble. The rightmost sketch is the idea I further focused on.
Synthesizing all elements.
Construction of POS. Assemble with a heavy stapling plier.
Boxes: Cardboard B Flute (3.2mm) – room for 60 portion packs
Back-panel: Cardboard AB Flute (7.8mm)
Print method: Screen Print
Differents arrangements and in-store mock-ups:
General guidelines (.pdf) for use of logo, colors, and typography for all elements.